The One Great Story: The Complete Map of Every Story You Have Ever Lived A Two-Day Masterclass for Entrepreneurs Who Want to Understand the Architecture of Their Own Life — and Use It to Transform What Comes Next There is a reason you have been drawn to certain stories your whole life. The films that…
06 – 10 June The Hero’s Journey in London: Awakening the Heroes Within
“The hero’s journey is about saying ‘yes’ to yourself and in so doing, becoming more fully alive and have more impact in the world…The quest is replete with dangers and pitfalls, but it offers great rewards: the capacity to be successful in the world, knowledge of the mysteries of the human soul, and the opportunity…
18 June The Hero’s Journey: What is Your Brand Story?
What is Your Brand Story? Your brand story—how it resonates in the public heart and mind—is your most valuable competitive advantage. Yet few professionals master brand storytelling, its management, or strategic use. Created by Peter de Kuster, this groundbreaking What is Your Story? seminar reveals the compelling answer using archetypes from movies, literature, art, life, and powerhouse…
Online Hero’s Journey: From Stories to Action
From Stories to Action From Stories to Action is a deep dive into the storytelling skills of ideation, prototyping, and iteration. This seminar will teach you how to frame your ideas as experiments and bring others in on your vision of the future. Use experimentation to learn from failure and move from incremental to radical innovation….
25 – 26 June Develop Your Leadership Story
Develop Your Leadership Story – London Edition Explore what makes a great leader and discover your authentic leadership story. Café Royal, LondonThursday-Friday, June 25-26, 2026 | 09:30 – 17:00 daily Choose Your Tier & Register Now The New Leader Challenge You’ve earned your management role through results. But leading others demands transformation—from individual excellence to…
29 June The Hero’s Journey in London: Storyteller in One Day
The life and work of master storyteller Tolkien will be an important source of inspiration during the day. Storyteller in One Day Your story about yourself and your creative business―how it resonates in the public heart and mind―is your most valuable competitive advantage. Yet, few creative professionals really know how brand meaning works, how to…
30 June Telling the Financial Story
Whey are some financial advisors thriving in an age while others are struggling to survive? Why do some seem to never get over the hump of building a bigger book of business? Why do some advisors struggle to keep up with all the referrals they get when others have to claw and dig just to…
23 July The New Retirement Story
The New Retirement Story – London Edition Retirement at 65 is an artificial finish line that no longer fits our time. More than 10 years ago, Peter de Kuster broke retirement conversation rules with his groundbreaking The New Retirement Story—shifting focus from money to creating a life and work you love and never want to retire…
What Story Are You Living Now? London Discovery Tour
What Story Are You Living Now? London Discovery TourSelf-Guided Narrative Journey Through London’s Living Stories£40 Digital Guide Introduction London’s streets hum with stories of courage, creation, rebellion, and renewal. What Story Are You Living Now? The London Discovery Tour turns the British capital into your personal story map — and mirror. This self-guided storytelling adventure invites you to explore…
06 – 07 September The Hero’s Journey in London: Create Your Own Legend
Attention all creative professionals– even if your chosen profession is not the most traditional one, cultivating and growing a successful, financially rewarding career is still your goal. In “The Hero’s Journey in London”, Peter de Kuster provides you in this journey through London with stories of creative professionals of past and present with advice on…